Dealer Private Label
Your Label. Your Brand. Your Profits.
We help dealerships take control of their fluid maintenance program, boosting profit margins, strengthening brand loyalty, and eliminating reliance on third-party vendors. With Dealer Private Label, you are not just offering high-quality fluids—you are taking full ownership of your dealership’s service experience.
Why Choose Us?
We create, blend, and bottle everything in-house — so you keep control, cut costs, and build your brand on your terms.
- In-House Production: No third-party vendors, no hidden markups.
- Faster Turnaround: Direct control means quicker timelines and less waiting.
- Consistent Quality: Every product goes through our hands, not a middleman’s.
- Brand Freedom: You control the packaging, the labels, the message.
- More revenue to the bottom line.
- Faster ROI on service programs.
- Less dependency on outside incentives or warranty hooks.
- Save Money – Cut out unnecessary markups and third-party fees.
- Save Time – Streamlined production and delivery.
- Increase Margins – Higher profit per sale.
- Own the Story – Customers see your brand, not someone else’s.
When you partner with Dealer Private Label, the power shifts back to you. No more outside reps influencing your team with incentives. No more middlemen shaping your narrative.
Switching to Dealer Private Label can reduce your cost per fluid service by up to 40% compared to national name brands, without sacrificing quality or protection.
Our Process
We make it simple to own your brand from start to finish:
- Consultation – Tell us your vision and goals.
- Custom Blending – We create formulations to your specifications.
- Bottling & Packaging – Modern, efficient, and customizable.
- Private Labeling – Your name, your design, your brand.
- Quality Assurance – Every batch tested for consistency.
- Delivery – Reliable, on-time, ready to sell.
Private labeling your fluid maintenance products puts the power back where it belongs... in your hands.
Build Your Brand
Stop promoting someone else's logo. Every fluid, additive, and treatment your customer sees should reinforce your dealership’s brand, not an outside company.
Maximize Profit Margins
Third-party programs are packed with hidden costs. With Dealer Private Label you eliminate players, reduce overhead, and dramatically increase your gross profit.
Simplify Sales
Say goodbye to pushy reps, inconsistent messaging, or pressure to meet outside sales quotas. Your service advisors stay focused on what matters: serving your customers.
Why is Dealer Private Label better than other third party vendors? Let’s break it down:
| Feature | Dealer Private Label | Others |
|---|---|---|
| Custom branding |
 |
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| Full pricing control |
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| No outside reps or commissions |
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| Transparent cost structure |
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| Internal product training |
|
LIMITED |
| Customer retention tools |
|
VARIES |
Ready to Reclaim Control?
Convert Payments to Profits!
We will customize a program that works for your store, your goals, and your customers.
